Automotive Digital Marketing Services
Like so many other consumers today, car buyers have moved online. Whether your business sells, repairs, or manufactures cars, you will need an efficient and powerful automotive digital marketing strategy to reach these potential customers. Professional digital marketing services will help you stay ahead, grow more business, and get more sales!
Contact TTR Digital Marketing today and ask for more information about our tailor-made marketing solutions for the automotive industry!
Our top priority is customer experience and we strive to ensure 100% satisfaction from our top-rated customer service all the way to our SEO managers and marketing team.
Automotive Industry Needs Digital Marketing
Advertising and marketing efforts must be targeted and planned out the right way if you want to reap the best results for your business. This simple fact is true for any industry, including automotive industry.
There are two important reasons for auto dealers, manufacturers, and repair shop owners to embrace automotive digital marketing. First, digital marketing provides much higher return on investment (ROI) than traditional marketing; second, consumers are increasingly using online resources when making car related purchases
Digital Marketing Beats Traditional Methods
Traditional marketing efforts – such as TV and and newspaper advertising – no longer for car dealerships and manufacturers. Consumers have gone online, and traditional ads simply don’t give a good ROI anymore.
Data shows that traditional advertising brings in a profit of $1,702 per sold car, whereas automotive digital marketing nets $2,514 per sale. Old-fashioned automotive marketing simply can’t compete in ROI with an efficient digital marketing strategy!
Not only that but traditional advertising isn’t cost-effective: in fact, it can be 10 times more expensive. To sell one car, a dealership needs to spend $1,581 in old-school advertising. With automotive digital marketing, your bill only comes to $150 per sold car.
The winner is clear. Automotive digital marketing is the single best way for your dealership, repair shop, or other auto business to slash your advertising budget while also increasing the efficiency of your marketing efforts and increase your sales.
Your Customers Will Search for Your Automotive Business Online
Consider this question: do you shop online? Based on data, you very likely do, since 94% of American consumers log on to the internet to shop.
It’s not only purchases that customers make online. More than 90% of consumers also rely on online resources to research ways to get the best deal and to choose the best products and services to buy.
This is true for auto dealers as well. Car dealerships can’t afford to ignore today’s major information channels – Google, social media, and third-party review aggregators.
This is why it’s important for every dealership and other player active in the auto industry to have efficient digital marketing solutions in place. Your presence on the internet is one of, if not the best way for you transform leads into paying customers!
Benefits of Automotive Digital Marketing
Your website is the #1 generator of qualified leads for your vehicle business. The more traffic your website gets, the more new customers you will see. It’s that simple!
The actual tangible results that automotive digital marketing will bring to your business depend on the services you offer. The bottom line, however, is the same for all – digital marketing will increase your sales!
Auto Repair shops
A great online presence can make or break any business offering maintenance and repair services for the automotive industry. Did you know that 68% of customers say they’re ready to pay 15% more for the same car repair service if they think you can provide them with a better experience?
Digital marketing can help you provide effective content on your website that builds your brand’s reputation. The more a consumer trusts you, the more likely they are to become a repeat customer. And that will lead to recommendations to friends and family!
For any automotive industry manufacturer, digital marketing can offer powerful tools for connecting with consumers. There are many ways to target your ads to niche audiences and inform them about new car models, products, and services.
Social media and email marketing campaigns can help you directly contact people enthusiastic about your brand for a fraction of the price of traditional marketing methods. Digital marketing will help you stay ahead of your competitors in the automotive industry and give you a better idea of what products your customers want and like.
It doesn’t matter whether your automotive dealership is fully online or not, or whether you sell used or new cars. Efficient digital marketing strategies will help bring more traffic to your website and turn an online visitor into a paying customer.
As more and more customers use Google and other search engines when looking for a new car, digital marketing helps your dealership be the top result they find. It also offers efficient ways for you to target your ads to the right audience and inform them of your inventory and deals.
Our Automotive Digital Marketing Strategies
Search engine optimization, or SEO, is the art of fine-tuning your website content so that Google and other search engines find it highly relevant for user queries. The ultimate price of good SEO is getting your website to organically appear at the top of Google search results.
There is only one way to reach that Number One spot – your content must be so great that search engines will deem it relevant to the user. We achieve this by conducting a full-service website audit and utilizing proven SEO strategies that focus on targeted keywords and mobile-friendly web design.
Pay-per-click (PPC) is a form of online advertising where you will not have to pay for monthly fees – instead you pay only for each time a potential customer clicks on one of your ads. Pay-per-click ads have the highest ROI rates of all advertising channels, and that’s why it’s important for any automotive dealership to take the time to develop an effective PPC strategy!
There are many avenues available for your PPC campaign, including social media ads and paid search engine results, such as Google Ads. Our strategic PPC services can help you get the new customers your want by targeting the right audience for your business.
As its name implies, social media marketing (SMM) targets the most popular social platforms, such as Facebook, Twitter, and Instagram. By developing an optimized social media profile and providing engaging content – such as videos and blogs – you will get your customers talking about your business. That’s practically free publicity!
Social media is also one of the most effective ways to build a good brand reputation that delivers results in itself. By using targeted ads and providing useful content, like DIY guide videos for car maintenance, dealerships can establish themselves as authorities in the automotive industry.
There are more options available for car dealerships than just SEO, PCC, and SMM. Your business can also benefit from email marketing, optimized web design, and competitive keyword analysis.
Call or email TTR today and ask how our comprehensive plans can bring digital marketing success to your business!
Customized TTR Plan Built for Automotive Digital Marketing
There are multiple approaches to digital marketing and often you must use several of them at once to deliver the maximum customer and market impact. TTR is well positioned to help your car dealership or automotive business get the most out of digital marketing.
We are experienced in all aspects of digital marketing and can provide comprehensive strategies for all car dealers and businesses. From search engine optimization to PPC and email marketing, our professional team will help you build a customized full-service marketing plan that will bring more qualified traffic to your website – and convert it to sales!
Our services will provide you with a bird’s eye view of our entire process. You will know exactly what we’re doing and what kind of results you can expect. It’s your business, so we want you to know that you’re in control.
Join Thousands of Companies in Digital Marketing Success
We have a proven track record of delivering powerful solutions that help businesses grow. You can trust that TTR will have the right answers for your business.
5,486 Satisfied Customers
Our five-star rated team has helped thousands of companies across dozens of industries realize their goals. Our data-driven and clear process will identify the right audience for your automotive business to bring in more qualified leads.
3,764 Successful Projects
Whether you’re struggling with SEO or PPC, you don’t have to worry. Our team has seen it all and is ready to tackle any digital marketing challenge you may be facing.
Call TTR today and ask what our experts can do for your automotive business!